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Character development w6

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Originally, I remain brown colour on the rabbit's body to show that it is a riverine rabbit. But as the suggests that the characters do not have to be realistic. I shift the colour to blue to show it's riverine nature in a different way. I tried to reveal the colours on the South Africa flag on my characters. I thought the yellow and green colour on it are too saturated which I really need to change later. As my tutor suggests, the consistency of black lines and the colour options need to be improved. The iconic pattern is lack on the rabbit's body. As a whole, characters still need more details at this stage.

character development week5

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character development

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The comtemperary design of macsots will be: lion character as embodiment of male, riverine rabbit as the embodiment of female, cape elephant shrem as the emboidment of paraplegic athlete and double collared sunbird for the public supporter. As the characters are supposed to apply across multiple platform. I try to personify the characters in compasion to the original silhouette prototype.  Riverine Rabbit  cape elephant shrew lion When i start to design the character after the silhouette study. I realise that the animal mascot need more details to further match the cultural context and be personified. Reference: https://www.khanacademy.org/partner-content/british-museum/africa1/africa-intro-bm/a/an-introduction-to-africas-arts-and-cultures https://en.wikipedia.org/wiki/African_art http://www.contemporary-african-art.com/african-craft.html

silhoutete study week3

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character study week 1&2

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 As lion is one of the big five in South Afria. I thought it will be a good prototype for the male character. Initally, i plan to use the african penguin as the prototype of the mascot of the public supporter.  Leopard as the female character.

Brand value analysis3

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Reference: http://www.southafrica.net/blog/en/posts/entry/animals-endemic-to-south-africa Cape elephant shrew Golden moles  are small, insectivorous burrowing  mammals   endemic  to  Southern Africa , where their Afrikaans names are  gouemolle  or  kruipmolle  (singular  gouemol  or  kruipmol ). They comprise the family  Chrysochloridae  and as such they are  taxonomically  distinct from the  true moles , family  Talpidae , and other mole-like families, all of which, to various degrees, they resemble as a result of  convergence . Southern double-collared sunbird The  southern double-collared sunbird  or  lesser double-collared sunbird  ( Cinnyris chalybeus ) (formerly placed in the genus  Nectarinia ), is a small  passerine   bird  which breeds in southern  Africa . It is mainly resident, but partially  migratory  in the nor...